AI is transforming virtually every aspect of business operations. It’s tempting to think AI will simply “figure it out” on its own, but...

Before the holidays, I attended a go-to-market-focused AI conference—time well spent. The speakers were impressive; cutting-edge...

The Critical, North Star Role of Customer Value Analytics in Customer Engagement AI Artificial intelligence is poised to revolutionize...

Companies committing to CX strategies suggests they’re truly recognizing that customers drive their success (or failure), and that...

Bridging Customer Centric Strategy to Business Growth. Legacy thinking is stifling the contribution of customer-focused initiatives....